Samantha Shore has recently opened SolFit, a fitness and holistic health center in Patagonia. Photo by Aisha Sander

Samantha Shore, an experienced fitness and movement trainer with extensive experience, has opened SolFit, a fitness and holistic health studio located on Harshaw Road, opposite the Patagonia post office. When Shore first saw the house she said “I loved it all and was excited to have the bonus of a built in yoga studio.”

SolFit is a minimum equipment fitness program to support daily life, offers a nutrition program and barefoot group classes. Shore hopes that SolFit will evolve into a place for specialty classes, retreats and workshops, and partner with local businesses like wineries to be a place where the local community can get involved. She said she wants SolFit to be a place to add to the quality of people’s lives so that they are “living in this amazing place and are enjoying it because you feel good and you’re moving well.”

Shore, originally from Michigan, moved to Phoenix in the early 2000’s to attend Arizona State University. She completed a Bachelor of Science degree in exercise and wellness and fell in love with the outdoorsy lifestyle in Arizona. Shore has also completed a Masters in natural health from the U of A which focused on nutrition, herbal medicine and spirituality.

She started her career in fitness by working at gyms in various roles form the front desk to personal and group fitness classes. Shore said, “I love working with a general population and hope to impart good foundational movement, like how to stand, how to squat before going into a lunge,” which she feels helps clients move forward on their fitness journey.

Shore met her future husband Ryan Shore at a gym in Phoenix. In 2006 they began a personal fitness company, Kinetic Fitness and Wellness. After a while, Ryan’s interest in personal training waned and he moved on to another career while Shore continued to grow and expand her expertise. In Phoenix she became the fitness director for two different institutes, one which focused on adults and another on families.

In 2013 the Shores decided to move to Rochester Hills, MI where Shore continued her passion for teaching at a community college and Kinetic Fitness evolved into SolFit,
which focused on functional movement for the general population.

Shore and her family moved from MI in January 2019 to be near family in Patagonia.